Tag Archives: Lean product design

Chasing Sales Without Losing Your Product’s Soul

Avoid becoming a feature factory and get to repeatable sales with help form Klapproth Consulting.

In the rush to bring an innovative product to market, many B2B technology startups fall victim to a common pitfall: over-engineering their solution based on early customer feedback. While being receptive to input is crucial, bending too much to demands for additional features can derail your minimum viable product (MVP) strategy and delay market traction. […]